/* =====================================================================
   SEOBOOM — design system v2
   Light editorial. Ink + one electric blue taken from the logo.
   ===================================================================== */
:root{
  --paper:#f4f3ee;
  --paper-2:#ebe9e1;
  --white:#ffffff;
  --ink:#0a0b0d;
  --ink-2:#23252b;
  --mute:#686b74;
  --line:rgba(10,11,13,.13);
  --line-strong:rgba(10,11,13,.28);
  --blue:#1650f2;
  --blue-deep:#0a35bf;
  --blue-pale:#dde5ff;
  --green:#0f8a4b;
  --red:#c8102e;
  --display:"Bricolage Grotesque",ui-sans-serif,system-ui,sans-serif;
  --serif:"Instrument Serif",Georgia,serif;
  --sans:"Geist",ui-sans-serif,system-ui,-apple-system,"Segoe UI",sans-serif;
  --mono:"Geist Mono",ui-monospace,SFMono-Regular,Menlo,monospace;
  --gut:clamp(16px,4vw,56px);
  --max:1440px;
  --hdr:76px;
  --ease:cubic-bezier(.16,1,.3,1);
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-padding-top:100px}
body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.55;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;overflow-x:hidden;text-rendering:optimizeLegibility}
img,svg{display:block;max-width:100%;height:auto}
a{color:inherit;text-decoration:none}
p{margin:0 0 1em}
h1,h2,h3,h4{margin:0;font-weight:inherit}
button{font:inherit;color:inherit}
::selection{background:var(--blue);color:#fff}
:focus-visible{outline:2px solid var(--blue);outline-offset:3px}
.wrap{max-width:var(--max);margin:0 auto;padding:0 var(--gut)}
.sr{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}

/* ---------- Type ---------- */
.d-xxl,.d-xl,.d-l,.d-m,.d-s{font-family:var(--display);font-weight:700;font-optical-sizing:auto}
.d-xxl{font-size:clamp(3.4rem,11.2vw,12rem);line-height:.86;letter-spacing:-.055em}
.d-xl{font-size:clamp(2.7rem,7.4vw,7rem);line-height:.9;letter-spacing:-.05em}
.d-l{font-size:clamp(2.1rem,4.8vw,4.4rem);line-height:.96;letter-spacing:-.04em}
.d-m{font-size:clamp(1.55rem,2.6vw,2.4rem);line-height:1.05;letter-spacing:-.03em}
.d-s{font-size:clamp(1.2rem,1.6vw,1.5rem);line-height:1.15;letter-spacing:-.02em;font-weight:650}
.it{font-family:var(--serif);font-style:italic;font-weight:400;letter-spacing:-.015em;font-size:1.08em}
.blue{color:var(--blue)}
.lede{font-size:clamp(1.12rem,1.45vw,1.36rem);line-height:1.45;color:var(--ink-2);max-width:40ch}
.mute{color:var(--mute)}
.small{font-size:.9rem}
.mono{font-family:var(--mono);font-size:.78rem;letter-spacing:.02em}

/* ---------- Buttons ---------- */
.btn{position:relative;display:inline-flex;align-items:center;gap:14px;height:58px;padding:0 26px 0 28px;border-radius:4px;font-weight:600;font-size:1rem;letter-spacing:-.01em;overflow:hidden;isolation:isolate;cursor:pointer;border:0;white-space:nowrap;transition:color .45s var(--ease)}
.btn::before{content:"";position:absolute;inset:0;z-index:-1;transform:translateY(101%);transition:transform .5s var(--ease)}
.btn:hover::before{transform:translateY(0)}
.btn .ar{width:18px;height:18px;transition:transform .5s var(--ease)}
.btn:hover .ar{transform:translateX(4px)}
.btn-blue{background:var(--blue);color:#fff}.btn-blue::before{background:var(--ink)}
.btn-ink{background:var(--ink);color:#fff}.btn-ink::before{background:var(--blue)}
.btn-line{background:transparent;color:var(--ink);box-shadow:inset 0 0 0 1.5px var(--ink)}.btn-line::before{background:var(--ink)}.btn-line:hover{color:#fff}
.btn-white{background:#fff;color:var(--ink)}.btn-white::before{background:var(--ink)}.btn-white:hover{color:#fff}
.btn-ghost-w{background:transparent;color:#fff;box-shadow:inset 0 0 0 1.5px rgba(255,255,255,.55)}.btn-ghost-w::before{background:#fff}.btn-ghost-w:hover{color:var(--ink)}
.btn-sm{height:44px;padding:0 18px 0 20px;font-size:.92rem;gap:10px}
.btns{display:flex;flex-wrap:wrap;gap:12px}
.link{display:inline-flex;align-items:center;gap:10px;font-weight:600;border-bottom:1.5px solid currentColor;padding-bottom:3px;transition:gap .4s var(--ease)}
.link:hover{gap:16px}
.link .ar{width:15px;height:15px}

/* ---------- Header ---------- */
.hdr{position:fixed;inset:0 0 auto;z-index:50;height:var(--hdr);transition:transform .5s var(--ease),background .3s,box-shadow .3s}
.hdr.solid{background:rgba(244,243,238,.84);backdrop-filter:blur(16px) saturate(160%);-webkit-backdrop-filter:blur(16px) saturate(160%);box-shadow:0 1px 0 var(--line)}
.hdr.hide{transform:translateY(-100%)}
.hdr .wrap{height:100%;display:flex;align-items:center;justify-content:space-between;gap:24px}
.brand{display:block;flex-shrink:0}
.brand img{height:28px;width:auto}
.nav{display:flex;align-items:center;gap:4px;list-style:none;margin:0;padding:0}
.nav>li{position:relative}
.nav>li>a{display:flex;align-items:center;gap:6px;padding:10px 14px;font-size:.95rem;font-weight:500;border-radius:4px;transition:color .2s}
.nav>li>a:hover,.nav>li>a[aria-current]{color:var(--blue)}
.nav .chev{width:10px;height:10px;opacity:.55}
.mega{position:absolute;top:calc(100% + 10px);left:-20px;width:560px;background:var(--white);border-radius:6px;box-shadow:0 30px 80px -20px rgba(10,11,13,.28),0 0 0 1px var(--line);padding:12px;display:grid;grid-template-columns:1fr 1fr;gap:2px;opacity:0;visibility:hidden;transform:translateY(6px);transition:all .35s var(--ease)}
.nav>li:hover .mega,.nav>li:focus-within .mega{opacity:1;visibility:visible;transform:none}
.mega a{display:block;padding:14px 16px;border-radius:4px;transition:background .2s}
.mega a:hover{background:var(--paper)}
.mega b{display:block;font-family:var(--display);font-weight:650;font-size:1.05rem;letter-spacing:-.02em}
.mega span{display:block;font-size:.85rem;color:var(--mute);margin-top:2px}
.hdr-cta{display:flex;align-items:center;gap:18px}
.hdr-tel{font-weight:600;font-size:.95rem;white-space:nowrap}
.burger{display:none;width:44px;height:44px;background:none;border:0;cursor:pointer;position:relative;z-index:61}
.burger i{position:absolute;left:10px;right:10px;height:2px;background:currentColor;transition:transform .5s var(--ease),top .5s var(--ease)}
.burger i:first-child{top:17px}.burger i:last-child{top:25px}
.menu-open .burger{color:#fff}
.menu-open .burger i:first-child{top:21px;transform:rotate(45deg)}
.menu-open .burger i:last-child{top:21px;transform:rotate(-45deg)}

.menu{position:fixed;inset:0;z-index:60;background:var(--ink);color:#fff;padding:calc(var(--hdr) + 20px) var(--gut) 32px;display:flex;flex-direction:column;justify-content:space-between;clip-path:inset(0 0 100% 0);transition:clip-path .7s var(--ease);overflow-y:auto}
.menu-open .menu{clip-path:inset(0 0 0 0)}
.menu-open{overflow:hidden}
.menu ul{list-style:none;margin:0;padding:0}
.menu li a{display:block;font-family:var(--display);font-weight:700;font-size:clamp(2.2rem,9vw,4rem);line-height:1.08;letter-spacing:-.045em;padding:4px 0;opacity:0;transform:translateY(30px);transition:opacity .6s var(--ease),transform .6s var(--ease),color .2s}
.menu li a:hover{color:var(--blue)}
.menu-open .menu li a{opacity:1;transform:none}
.menu-open .menu li:nth-child(2) a{transition-delay:.04s}.menu-open .menu li:nth-child(3) a{transition-delay:.08s}.menu-open .menu li:nth-child(4) a{transition-delay:.12s}.menu-open .menu li:nth-child(5) a{transition-delay:.16s}.menu-open .menu li:nth-child(6) a{transition-delay:.2s}.menu-open .menu li:nth-child(7) a{transition-delay:.24s}
.menu .sub{display:flex;flex-wrap:wrap;gap:8px 20px;margin-top:28px;font-size:.95rem;color:rgba(255,255,255,.7)}
.menu .foot{margin-top:40px;display:flex;flex-direction:column;gap:16px}
.menu .foot a.tel{font-size:1.1rem;font-weight:600}

/* ---------- Sections ---------- */
.sec{padding:clamp(88px,12vw,180px) 0}
.sec-s{padding:clamp(56px,7vw,100px) 0}
.rule{border-top:1px solid var(--line)}
.ink{background:var(--ink);color:#fff}
.ink .mute{color:rgba(255,255,255,.62)}
.ink .lede{color:rgba(255,255,255,.82)}
.bluebg{background:var(--blue);color:#fff}
.bluebg .lede{color:rgba(255,255,255,.88)}
.white{background:var(--white)}
.head{display:grid;grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);gap:clamp(24px,5vw,96px);align-items:end;margin-bottom:clamp(48px,6vw,96px)}
.head .lede{margin:0}
.head.one{grid-template-columns:1fr}

/* ---------- Hero ---------- */
.hero{padding:calc(var(--hdr) + clamp(40px,7vw,110px)) 0 0;position:relative}
.hero h1{margin-bottom:clamp(32px,4vw,56px)}
.ln{display:block;overflow:hidden;padding-bottom:.06em;margin-bottom:-.06em}
.ln>span{display:inline-block;transform:translateY(105%);transition:transform 1.2s var(--ease)}
.is-in .ln>span{transform:none}
.is-in .ln:nth-child(2)>span{transition-delay:.09s}
.is-in .ln:nth-child(3)>span{transition-delay:.18s}
.hero-row{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:40px;align-items:end;padding-bottom:clamp(48px,6vw,80px)}
.hero-row .lede{margin:0 0 28px}
.fade{opacity:0;transform:translateY(20px);transition:opacity 1s var(--ease) .35s,transform 1s var(--ease) .35s}
.is-in .fade{opacity:1;transform:none}
.hero-note{text-align:right;max-width:280px}
.hero-note b{display:block;font-family:var(--display);font-size:clamp(3rem,6vw,5.4rem);line-height:.9;letter-spacing:-.05em;font-weight:700}
.hero-note span{display:block;margin-top:10px;color:var(--mute);font-size:.95rem}

/* ---------- Browser / SERP demo ---------- */
.stage{position:relative;padding-bottom:clamp(64px,8vw,120px)}
.stage::before{content:"";position:absolute;left:0;right:0;top:120px;bottom:0;background:var(--blue);z-index:-1}
.browser{background:var(--white);border-radius:10px;box-shadow:0 50px 120px -30px rgba(10,11,13,.45),0 0 0 1px rgba(10,11,13,.06);overflow:hidden}
.bar{display:flex;align-items:center;gap:14px;padding:14px 18px;border-bottom:1px solid var(--line);background:#fafaf8}
.dots{display:flex;gap:7px}.dots i{width:11px;height:11px;border-radius:50%;background:#d9d8d2}
.addr{flex:1;max-width:520px;margin:0 auto;height:32px;border-radius:6px;background:var(--paper);display:flex;align-items:center;padding:0 14px;font-size:.82rem;color:var(--mute);font-family:var(--mono);overflow:hidden;white-space:nowrap}
.serp{display:grid;grid-template-columns:minmax(0,1.7fr) minmax(0,1fr);min-height:560px}
.serp-main{padding:26px clamp(18px,3vw,40px) 30px}
.qbox{display:flex;align-items:center;gap:12px;height:52px;border-radius:26px;box-shadow:0 0 0 1px var(--line),0 4px 14px -6px rgba(10,11,13,.18);padding:0 20px;max-width:640px;font-size:1.02rem}
.qbox svg{width:18px;height:18px;color:var(--mute);flex-shrink:0}
.qbox .caret{display:inline-block;width:1.5px;height:20px;background:var(--ink);margin-left:1px;vertical-align:middle;animation:blink 1s steps(1) infinite}
@keyframes blink{50%{opacity:0}}
.serp-meta{font-size:.82rem;color:var(--mute);margin:18px 0 8px}
.results{position:relative;height:calc(6 * 76px)}
.res{position:absolute;left:0;right:0;top:0;height:76px;padding:10px 14px 10px 14px;margin:0 -14px;border-radius:8px;transition:transform 1s var(--ease),opacity .6s,background .6s,box-shadow .6s}
.res .u{font-size:.8rem;color:#3c4043;display:flex;align-items:center;gap:8px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.res .u i{width:18px;height:18px;border-radius:50%;background:var(--paper-2);flex-shrink:0}
.res .t{font-size:1.08rem;color:#1a0dab;line-height:1.3;margin-top:3px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.res .s{font-size:.85rem;color:#4d5156;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.res.you{background:var(--blue-pale);box-shadow:inset 3px 0 0 var(--blue);z-index:2}
.res.you .u i{background:var(--blue)}
.res.you .t{color:var(--blue-deep);font-weight:600}
.res .pos{position:absolute;right:14px;top:12px;font-family:var(--mono);font-size:.75rem;font-weight:600;color:#fff;background:var(--blue);padding:3px 8px;border-radius:3px}
.res.out{opacity:0}
.res.far{opacity:.72}
.serp-side{border-left:1px solid var(--line);padding:26px clamp(18px,2.4vw,32px);display:flex;flex-direction:column;background:#fcfcfa}
.side-k{font-family:var(--mono);font-size:.74rem;color:var(--mute);text-transform:uppercase;letter-spacing:.06em}
.side-big{font-family:var(--display);font-weight:700;font-size:clamp(4.5rem,8vw,7.5rem);line-height:.85;letter-spacing:-.06em;margin:10px 0 4px;font-variant-numeric:tabular-nums}
.side-big small{font-size:.42em;letter-spacing:-.03em;color:var(--mute);vertical-align:top;margin-right:2px}
.side-sub{font-size:.9rem;color:var(--mute)}
.side-chart{margin-top:auto;padding-top:24px}
.side-chart svg{width:100%;height:auto;overflow:visible}
.side-rows{margin-top:18px;border-top:1px solid var(--line)}
.side-rows div{display:flex;justify-content:space-between;padding:10px 0;border-bottom:1px solid var(--line);font-size:.88rem}
.side-rows b{font-weight:600;font-variant-numeric:tabular-nums}

/* ---------- Proof strip ---------- */
.proof{display:grid;grid-template-columns:repeat(4,1fr);color:#fff}
.proof>div{padding:28px 28px 4px 0}
.proof>div+div{padding-left:28px;border-left:1px solid rgba(255,255,255,.28)}
.proof b{display:block;font-family:var(--display);font-weight:700;font-size:clamp(2.2rem,4vw,3.6rem);line-height:.95;letter-spacing:-.045em;font-variant-numeric:tabular-nums}
.proof span{display:block;margin-top:10px;font-size:.95rem;color:rgba(255,255,255,.8);max-width:22ch}

/* ---------- Statement (scroll-lit words) ---------- */
.statement{font-family:var(--display);font-weight:600;font-size:clamp(1.9rem,4.4vw,4.1rem);line-height:1.06;letter-spacing:-.035em;max-width:22ch}
.statement .w{color:rgba(10,11,13,.16);transition:color .25s}
.statement .w.on{color:var(--ink)}
.statement .w.on.b{color:var(--blue)}
.stmt-foot{display:flex;justify-content:space-between;align-items:end;gap:24px;margin-top:clamp(40px,5vw,72px);flex-wrap:wrap}

/* ---------- The climb (sticky scrollytelling) ---------- */
.climb{position:relative;height:420vh}
.climb-pin{position:sticky;top:0;height:100vh;height:100svh;display:flex;align-items:center;overflow:hidden}
.climb-grid{display:grid;grid-template-columns:minmax(0,1.15fr) minmax(0,1fr);gap:clamp(24px,5vw,80px);align-items:center;width:100%}
.climb-k{display:flex;align-items:center;gap:12px;font-size:.95rem;color:rgba(255,255,255,.7);margin-bottom:8px}
.climb-k .q{color:#fff;font-weight:500}
.climb-num{font-family:var(--display);font-weight:700;font-size:clamp(9rem,29vw,30rem);line-height:.78;letter-spacing:-.07em;font-variant-numeric:tabular-nums;color:#fff;display:flex;align-items:flex-start}
.climb-num small{font-size:.32em;color:var(--blue);letter-spacing:-.02em;margin-top:.12em;margin-right:.02em}
.climb-num.top small,.climb-num.top{color:#fff}
.climb-num.top{color:var(--blue)}
.climb-rail{margin-top:28px;max-width:620px}
.rail{height:2px;background:rgba(255,255,255,.18);position:relative}
.rail i{position:absolute;left:0;top:0;bottom:0;width:0;background:var(--blue)}
.rail-l{display:flex;justify-content:space-between;margin-top:10px;font-family:var(--mono);font-size:.74rem;color:rgba(255,255,255,.55);text-transform:uppercase;letter-spacing:.05em}
.phases{position:relative;min-height:340px}
.phase{position:absolute;inset:0 0 auto;opacity:0;transform:translateY(-16px);transition:opacity .2s linear,transform .3s var(--ease);pointer-events:none;visibility:hidden}
.phase.on{opacity:1;transform:none;pointer-events:auto;visibility:visible;transition:opacity .6s var(--ease) .18s,transform .8s var(--ease) .18s,visibility 0s}
.phase .when{font-family:var(--mono);font-size:.78rem;color:var(--blue);text-transform:uppercase;letter-spacing:.06em;margin-bottom:18px;display:block}
.phase h3{margin-bottom:18px}
.phase p{color:rgba(255,255,255,.75);font-size:1.08rem;max-width:44ch}
.phase ul{list-style:none;padding:0;margin:22px 0 0;border-top:1px solid rgba(255,255,255,.16)}
.phase li{padding:11px 0;border-bottom:1px solid rgba(255,255,255,.16);font-size:.95rem;color:rgba(255,255,255,.88)}
.climb-intro{padding-top:clamp(88px,12vw,180px)}

/* ---------- Service list (hover rows) ---------- */
.svc{border-top:1px solid var(--line-strong)}
.svc a{position:relative;display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,1fr) 56px;gap:32px;align-items:center;padding:clamp(22px,2.8vw,40px) 0;border-bottom:1px solid var(--line-strong);isolation:isolate;transition:color .5s var(--ease),padding .5s var(--ease)}
.svc a::before{content:"";position:absolute;inset:0 calc(var(--gut) * -1);background:var(--blue);z-index:-1;transform:scaleY(0);transform-origin:bottom;transition:transform .55s var(--ease)}
.svc a:hover{color:#fff}
.svc a:hover::before{transform:scaleY(1)}
.svc a:hover p{color:rgba(255,255,255,.88)}
.svc h3{font-family:var(--display);font-weight:700;font-size:clamp(1.9rem,4.2vw,3.9rem);line-height:.98;letter-spacing:-.045em}
.svc p{margin:0;color:var(--mute);font-size:1.02rem;max-width:46ch;transition:color .5s var(--ease)}
.svc .go{width:56px;height:56px;border-radius:50%;box-shadow:inset 0 0 0 1.5px currentColor;display:grid;place-items:center;transition:transform .5s var(--ease)}
.svc .go svg{width:20px;height:20px}
.svc a:hover .go{transform:rotate(-45deg)}

/* ---------- Guarantee block ---------- */
.gtee{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,6vw,120px);align-items:start}
.gtee-num{font-family:var(--display);font-weight:700;font-size:clamp(10rem,30vw,28rem);line-height:.74;letter-spacing:-.075em;margin-left:-.05em}
.gtee-num+.it{display:block;font-size:clamp(2rem,4vw,3.6rem);margin-top:18px;line-height:1}
.gtee h2{margin-bottom:28px}
.terms{list-style:none;padding:0;margin:40px 0;border-top:1px solid rgba(255,255,255,.3)}
.terms li{display:grid;grid-template-columns:minmax(0,190px) minmax(0,1fr);gap:24px;padding:20px 0;border-bottom:1px solid rgba(255,255,255,.3)}
.terms b{font-weight:600}
.terms span{color:rgba(255,255,255,.85)}
.paper .terms,.terms.dk{border-color:var(--line-strong)}
.terms.dk li{border-color:var(--line-strong)}
.terms.dk span{color:var(--ink-2)}

/* ---------- Plans ---------- */
.billing{display:inline-flex;padding:4px;border-radius:4px;box-shadow:inset 0 0 0 1px var(--line-strong);margin-bottom:40px}
.billing button{border:0;background:none;padding:10px 18px;border-radius:3px;font-weight:600;font-size:.92rem;cursor:pointer;color:var(--mute);transition:all .3s}
.billing button.on{background:var(--ink);color:#fff}
.billing em{font-style:normal;color:var(--blue);margin-left:6px}
.billing button.on em{color:#8fb0ff}
.plans{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line-strong);border-bottom:1px solid var(--line-strong)}
.plan{padding:clamp(28px,3vw,44px) clamp(20px,2.6vw,40px) clamp(28px,3vw,40px);display:flex;flex-direction:column;position:relative}
.plan+.plan{border-left:1px solid var(--line-strong)}
.plan.feat{background:var(--ink);color:#fff;margin:-1px 0;border-left:0}
.plan.feat+.plan{border-left:0}
.plan .pn{display:flex;justify-content:space-between;align-items:baseline;gap:12px}
.plan .pn h3{font-family:var(--display);font-weight:700;font-size:1.7rem;letter-spacing:-.035em}
.plan .pn span{font-family:var(--mono);font-size:.72rem;text-transform:uppercase;letter-spacing:.06em;color:var(--blue)}
.plan.feat .pn span{color:#8fb0ff}
.plan .for{color:var(--mute);margin:10px 0 0;min-height:3.1em;font-size:.97rem}
.plan.feat .for{color:rgba(255,255,255,.65)}
.price{font-family:var(--display);font-weight:700;font-size:clamp(3.4rem,5.6vw,5.4rem);line-height:.9;letter-spacing:-.06em;margin-top:34px;font-variant-numeric:tabular-nums}
.price small{font-family:var(--sans);font-weight:500;font-size:1rem;letter-spacing:0;color:var(--mute);margin-left:6px}
.plan.feat .price small{color:rgba(255,255,255,.6)}
.billed{font-size:.85rem;color:var(--mute);margin-top:10px;min-height:1.3em}
.plan.feat .billed{color:rgba(255,255,255,.6)}
.kw{display:flex;align-items:baseline;gap:12px;margin:30px 0 22px;padding:18px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.plan.feat .kw{border-color:rgba(255,255,255,.18)}
.kw b{font-family:var(--display);font-size:2.4rem;font-weight:700;letter-spacing:-.05em;line-height:1;color:var(--blue)}
.plan.feat .kw b{color:#8fb0ff}
.kw span{font-size:.95rem;font-weight:500}
.plan ul{list-style:none;padding:0;margin:0 0 32px;display:grid;gap:11px;font-size:.95rem}
.plan li{padding-left:24px;position:relative}
.plan li::before{content:"";position:absolute;left:0;top:.62em;width:12px;height:1.5px;background:var(--blue)}
.plan.feat li::before{background:#8fb0ff}
.plan li.no{color:var(--mute);text-decoration:line-through;text-decoration-color:var(--line-strong)}
.plan li.no::before{background:var(--line-strong)}
.plan.feat li.no{color:rgba(255,255,255,.4)}
.plan .btn{margin-top:auto;justify-content:space-between}
.plan.feat .btn-blue::before{background:#fff}
.plan.feat .btn-blue:hover{color:var(--ink)}

/* ---------- Results rows ---------- */
.cases{border-top:1px solid var(--line-strong)}
.case-row{display:grid;grid-template-columns:minmax(0,1.1fr) minmax(0,.8fr) minmax(0,1fr) 56px;gap:32px;align-items:center;padding:clamp(24px,3vw,40px) 0;border-bottom:1px solid var(--line-strong);transition:padding .5s var(--ease)}
.case-row:hover{padding-left:16px}
.case-row h3{font-family:var(--display);font-weight:700;font-size:clamp(1.5rem,2.6vw,2.3rem);letter-spacing:-.035em;line-height:1}
.case-row .sec-l{display:block;margin-top:8px;color:var(--mute);font-size:.92rem}
.case-row .big{font-family:var(--display);font-weight:700;font-size:clamp(2.6rem,5vw,4.6rem);line-height:.9;letter-spacing:-.055em;color:var(--blue)}
.case-row .big+span{display:block;font-size:.9rem;color:var(--mute);margin-top:6px}
.case-row svg{width:100%;height:64px}
.case-row .go{width:56px;height:56px;border-radius:50%;box-shadow:inset 0 0 0 1.5px var(--ink);display:grid;place-items:center;transition:transform .5s var(--ease),background .3s,color .3s}
.case-row .go svg{width:20px;height:20px}
.case-row:hover .go{background:var(--ink);color:#fff;transform:rotate(-45deg)}
.spark path{stroke-dasharray:var(--len,600);stroke-dashoffset:var(--len,600);transition:stroke-dashoffset 1.8s var(--ease)}
.spark.on path{stroke-dashoffset:0}

/* ---------- Quote ---------- */
.quote{max-width:1200px}
.quote blockquote{margin:0;font-family:var(--serif);font-weight:400;font-size:clamp(2rem,4.6vw,4.4rem);line-height:1.04;letter-spacing:-.025em;min-height:3.2em;transition:opacity .5s}
.quote .who{display:flex;justify-content:space-between;align-items:center;gap:24px;margin-top:40px;padding-top:24px;border-top:1px solid var(--line-strong);flex-wrap:wrap}
.quote .who b{font-weight:600}
.quote .who span{color:var(--mute);margin-left:8px}
.quote .res-l{color:var(--blue);font-weight:600;margin-left:0!important}
.qnav{display:flex;gap:8px}
.qnav button{width:52px;height:52px;border-radius:50%;border:0;box-shadow:inset 0 0 0 1.5px var(--ink);background:none;cursor:pointer;display:grid;place-items:center;transition:background .3s,color .3s}
.qnav button:hover{background:var(--ink);color:#fff}
.qnav svg{width:18px;height:18px}
.fadeq{opacity:0}

/* ---------- FAQ ---------- */
.faqwrap{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:clamp(32px,6vw,120px);align-items:start}
.faqwrap .stick{position:sticky;top:120px}
.faq{border-top:1px solid var(--line-strong)}
.faq details{border-bottom:1px solid var(--line-strong)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:flex-start;gap:24px;padding:26px 0;font-family:var(--display);font-weight:600;font-size:clamp(1.15rem,1.6vw,1.45rem);letter-spacing:-.02em;line-height:1.2}
.faq summary::-webkit-details-marker{display:none}
.faq summary i{flex-shrink:0;width:22px;height:22px;position:relative;margin-top:2px}
.faq summary i::before,.faq summary i::after{content:"";position:absolute;left:0;right:0;top:10px;height:2px;background:currentColor;transition:transform .45s var(--ease)}
.faq summary i::after{transform:rotate(90deg)}
.faq details[open] summary i::after{transform:rotate(0)}
.faq summary:hover{color:var(--blue)}
.faq .a{padding:0 48px 28px 0;color:var(--ink-2);max-width:64ch}
.faq .a p:last-child{margin:0}

/* ---------- Big CTA ---------- */
.cta h2{margin-bottom:clamp(32px,4vw,56px)}
.cta-form{display:flex;max-width:820px;box-shadow:inset 0 0 0 1.5px var(--ink);border-radius:4px;background:var(--white)}
.cta-form input{flex:1;min-width:0;border:0;background:transparent;font:inherit;font-size:1.1rem;padding:0 22px;height:68px;outline:none}
.cta-form .btn{height:68px;border-radius:0 3px 3px 0}
.cta-row{display:flex;justify-content:space-between;align-items:end;gap:32px;flex-wrap:wrap}
.cta-alt{font-size:1rem;color:var(--mute)}
.cta-alt a{color:var(--ink);font-weight:600;border-bottom:1.5px solid var(--ink)}
.bluebg .cta-form{box-shadow:none}
.bluebg .cta-alt{color:rgba(255,255,255,.8)}.bluebg .cta-alt a{color:#fff;border-color:#fff}

/* ---------- Footer ---------- */
.ftr{background:var(--ink);color:#fff;padding:clamp(72px,9vw,128px) 0 28px;overflow:hidden}
.ftr-top{display:grid;grid-template-columns:minmax(0,1.4fr) repeat(4,minmax(0,1fr));gap:40px}
.ftr h4{font-family:var(--mono);font-size:.74rem;text-transform:uppercase;letter-spacing:.07em;color:rgba(255,255,255,.5);margin-bottom:18px;font-weight:500}
.ftr ul{list-style:none;padding:0;margin:0;display:grid;gap:10px;font-size:.95rem}
.ftr ul a{color:rgba(255,255,255,.86);transition:color .2s}
.ftr ul a:hover{color:#fff;text-decoration:underline;text-underline-offset:4px}
.ftr-lead{font-family:var(--display);font-weight:600;font-size:clamp(1.5rem,2.4vw,2.1rem);line-height:1.08;letter-spacing:-.03em;max-width:16ch;margin-bottom:28px}
.ftr-contact{font-size:.95rem;color:rgba(255,255,255,.75);line-height:1.8}
.ftr-contact a{color:#fff}
.ftr-mark{margin-top:clamp(64px,9vw,120px)}
.ftr-mark img{width:100%;height:auto}
.ftr-bot{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;margin-top:28px;padding-top:22px;border-top:1px solid rgba(255,255,255,.14);font-size:.85rem;color:rgba(255,255,255,.55)}
.ftr-bot a{color:rgba(255,255,255,.7)}
.ftr-bot a:hover{color:#fff}

/* ---------- Inner page hero ---------- */
.phero{padding:calc(var(--hdr) + clamp(48px,8vw,120px)) 0 clamp(48px,6vw,88px);border-bottom:1px solid var(--line-strong)}
.crumbs{display:flex;flex-wrap:wrap;gap:8px;list-style:none;padding:0;margin:0 0 clamp(28px,4vw,48px);font-size:.88rem;color:var(--mute)}
.crumbs li+li::before{content:"/";margin-right:8px;opacity:.5}
.crumbs a:hover{color:var(--ink)}
.phero h1{max-width:15ch}
.phero.wide h1{max-width:20ch}
.phero-row{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:40px;align-items:end;margin-top:clamp(28px,4vw,48px)}
.phero-row .lede{margin:0}
.meta-line{display:flex;gap:18px;flex-wrap:wrap;font-size:.92rem;color:var(--mute)}

/* ---------- Generic layout ---------- */
.split{display:grid;grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);gap:clamp(32px,6vw,120px);align-items:start}
.split .stick{position:sticky;top:120px}
.split.even{grid-template-columns:1fr 1fr;align-items:center}
.body-l p{font-size:1.12rem;line-height:1.6;color:var(--ink-2)}
.body-l p:first-child{font-size:clamp(1.25rem,1.8vw,1.55rem);line-height:1.4;color:var(--ink);letter-spacing:-.01em}
.rows{border-top:1px solid var(--line-strong)}
.rows>div,.rows>li{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.4fr);gap:32px;padding:clamp(20px,2.4vw,32px) 0;border-bottom:1px solid var(--line-strong)}
.rows h3{font-family:var(--display);font-weight:650;font-size:clamp(1.25rem,1.9vw,1.7rem);letter-spacing:-.03em;line-height:1.1}
.rows p{margin:0;color:var(--ink-2)}
ul.rows{list-style:none;padding:0;margin:0}
.ink .rows,.ink .rows>div{border-color:rgba(255,255,255,.2)}
.ink .rows p{color:rgba(255,255,255,.75)}
.list2{list-style:none;padding:0;margin:0;columns:2;column-gap:clamp(32px,5vw,80px);border-top:1px solid var(--line-strong)}
.list2 li{break-inside:avoid;padding:16px 0;border-bottom:1px solid var(--line-strong);font-size:1.02rem;display:flex;gap:14px}
.list2 li::before{content:"";flex:0 0 12px;height:1.5px;background:var(--blue);margin-top:.75em}
.figs{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--line-strong)}
.figs>div{padding:28px 24px 0 0}
.figs>div+div{padding-left:24px;border-left:1px solid var(--line-strong)}
.figs b{display:block;font-family:var(--display);font-weight:700;font-size:clamp(2.6rem,5vw,4.6rem);line-height:.9;letter-spacing:-.055em;font-variant-numeric:tabular-nums}
.figs span{display:block;margin-top:10px;color:var(--mute);font-size:.95rem;max-width:22ch}
.ink .figs,.ink .figs>div{border-color:rgba(255,255,255,.2)}
.ink .figs span{color:rgba(255,255,255,.65)}
.timeline{display:grid;grid-template-columns:repeat(4,1fr);gap:0;border-top:2px solid var(--line-strong);position:relative}
.timeline>div{padding:28px 28px 0 0;position:relative}
.timeline>div::before{content:"";position:absolute;top:-2px;left:0;width:56px;height:2px;background:var(--blue)}
.timeline h3{font-family:var(--display);font-weight:650;font-size:1.35rem;letter-spacing:-.025em;margin-bottom:12px}
.timeline p{color:var(--mute);margin:0;font-size:.98rem}
.ink .timeline{border-color:rgba(255,255,255,.2)}
.ink .timeline p{color:rgba(255,255,255,.7)}
.reveal{opacity:0;transform:translateY(28px);transition:opacity 1s var(--ease),transform 1s var(--ease)}
.reveal.in{opacity:1;transform:none}

/* phases page */
.stage-rows{border-top:1px solid var(--line-strong)}
.stage-row{display:grid;grid-template-columns:minmax(0,.55fr) minmax(0,1fr) minmax(0,.8fr);gap:clamp(24px,4vw,64px);padding:clamp(36px,4.5vw,64px) 0;border-bottom:1px solid var(--line-strong)}
.stage-row .when{font-family:var(--display);font-weight:700;font-size:clamp(1.6rem,2.8vw,2.6rem);letter-spacing:-.04em;line-height:1;color:var(--blue)}
.stage-row h3{margin-bottom:16px}
.stage-row p{color:var(--ink-2);margin:0}
.stage-row ul{list-style:none;padding:0;margin:0;font-size:.95rem}
.stage-row li{padding:9px 0;border-bottom:1px solid var(--line)}
.stage-row li:first-child{padding-top:0}

/* product-UI mocks */
.ui{background:var(--white);border-radius:8px;box-shadow:0 40px 90px -30px rgba(10,11,13,.35),0 0 0 1px rgba(10,11,13,.06);overflow:hidden;color:var(--ink)}
.ui-h{display:flex;justify-content:space-between;align-items:center;padding:16px 22px;border-bottom:1px solid var(--line);font-weight:600;font-size:.95rem}
.ui-h span{font-family:var(--mono);font-size:.74rem;color:var(--mute);font-weight:400}
.ui table{width:100%;border-collapse:collapse;font-size:.9rem}
.ui td,.ui th{padding:13px 22px;border-bottom:1px solid var(--line);text-align:left}
.ui th{font-family:var(--mono);font-weight:400;font-size:.72rem;text-transform:uppercase;letter-spacing:.06em;color:var(--mute)}
.ui tr:last-child td{border-bottom:0}
.ui .num{text-align:right;font-variant-numeric:tabular-nums}
.chip{display:inline-block;font-family:var(--mono);font-size:.7rem;font-weight:600;padding:4px 8px;border-radius:3px;text-transform:uppercase;letter-spacing:.04em}
.chip.ok{background:#e1f5ea;color:var(--green)}
.chip.no{background:#fde4e8;color:var(--red)}
.chip.bl{background:var(--blue-pale);color:var(--blue-deep)}
.ui-total{display:flex;justify-content:space-between;align-items:baseline;padding:20px 22px;background:var(--paper)}
.ui-total b{font-family:var(--display);font-size:2rem;letter-spacing:-.04em}

/* compare table */
.tablewrap{overflow-x:auto;-webkit-overflow-scrolling:touch}
.compare{width:100%;border-collapse:collapse;min-width:720px;font-size:.97rem}
.compare th,.compare td{padding:18px 16px;text-align:left;border-bottom:1px solid var(--line-strong);vertical-align:top}
.compare th{font-family:var(--display);font-weight:700;font-size:1.25rem;letter-spacing:-.03em;padding-bottom:22px}
.compare th:first-child,.compare td:first-child{padding-left:0}
.compare td:first-child{color:var(--ink-2);width:36%}
.compare td.y::before{content:"Included";color:var(--blue);font-weight:600}
.compare td.n{color:var(--mute)}
.compare .hl{background:rgba(22,80,242,.05)}

/* add-ons, enterprise */
.ent{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:32px;align-items:center;padding:clamp(28px,3vw,40px) 0;border-bottom:1px solid var(--line-strong)}
.ent h3{font-family:var(--display);font-weight:700;font-size:clamp(1.5rem,2.4vw,2.1rem);letter-spacing:-.035em;margin-bottom:8px}
.ent p{margin:0;color:var(--ink-2);max-width:60ch}

/* calculator */
.calc{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:0;border-top:1px solid var(--line-strong);border-bottom:1px solid var(--line-strong)}
.calc-in{padding:clamp(28px,3vw,48px) clamp(24px,4vw,64px) clamp(28px,3vw,48px) 0}
.calc-in label{display:flex;justify-content:space-between;font-weight:500;margin:26px 0 12px}
.calc-in label:first-child{margin-top:0}
.calc-in label output{font-family:var(--display);font-weight:700;font-size:1.25rem;letter-spacing:-.03em;color:var(--blue)}
input[type=range]{-webkit-appearance:none;appearance:none;width:100%;height:2px;background:var(--line-strong);outline:none}
input[type=range]::-webkit-slider-thumb{-webkit-appearance:none;width:22px;height:22px;border-radius:50%;background:var(--blue);cursor:pointer;box-shadow:0 0 0 6px rgba(22,80,242,.14)}
input[type=range]::-moz-range-thumb{width:22px;height:22px;border:0;border-radius:50%;background:var(--blue);cursor:pointer}
.calc-out{background:var(--ink);color:#fff;padding:clamp(28px,3vw,48px)}
.calc-out .k{color:rgba(255,255,255,.6);font-size:.95rem}
.calc-out .v{font-family:var(--display);font-weight:700;font-size:clamp(3rem,6vw,5.6rem);line-height:.9;letter-spacing:-.06em;margin:12px 0 30px;font-variant-numeric:tabular-nums}
.calc-out dl{margin:0;border-top:1px solid rgba(255,255,255,.18)}
.calc-out dl div{display:flex;justify-content:space-between;padding:13px 0;border-bottom:1px solid rgba(255,255,255,.18);font-size:.95rem}
.calc-out dt{color:rgba(255,255,255,.65)}
.calc-out dd{margin:0;font-weight:600;font-variant-numeric:tabular-nums}
.calc-out .fine{font-size:.82rem;color:rgba(255,255,255,.5);margin:18px 0 0}

/* case study detail */
.cs{padding:clamp(56px,7vw,110px) 0;border-bottom:1px solid var(--line-strong)}
.cs:first-child{padding-top:0}
.cs-top{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:32px;align-items:end;margin-bottom:clamp(32px,4vw,56px)}
.cs-top .mute{margin-top:12px;display:block}
.cs-kpis{display:flex;gap:clamp(24px,4vw,64px)}
.cs-kpis b{display:block;font-family:var(--display);font-weight:700;font-size:clamp(2.2rem,4vw,3.6rem);line-height:.9;letter-spacing:-.05em;color:var(--blue)}
.cs-kpis span{display:block;margin-top:8px;font-size:.88rem;color:var(--mute)}
.cs-body{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(32px,5vw,96px)}
.cs-body>div>p{font-size:1.1rem;color:var(--ink-2)}
.kwbars{border-top:1px solid var(--line-strong)}
.kwbar{padding:16px 0;border-bottom:1px solid var(--line-strong)}
.kwbar .top{display:flex;justify-content:space-between;font-size:.95rem;margin-bottom:10px}
.kwbar .top b{font-weight:600}
.kwbar .top span{font-family:var(--mono);font-size:.82rem;color:var(--mute)}
.kwbar .top span em{font-style:normal;color:var(--blue);font-weight:600}
.kwbar .track{height:6px;background:var(--paper-2);position:relative;border-radius:3px;overflow:hidden}
.kwbar .track i{position:absolute;top:0;bottom:0;left:0;width:0;border-radius:3px;transition:width 1.6s var(--ease)}
.kwbar .track i.was{background:var(--line-strong)}
.kwbar .track i.now{background:var(--blue);transition-delay:.25s}

/* forms */
.form{display:grid;gap:22px}
.form .two{display:grid;grid-template-columns:1fr 1fr;gap:22px}
.field label{display:block;font-weight:500;font-size:.95rem;margin-bottom:8px}
.field label .req{color:var(--blue)}
.field input,.field select,.field textarea{width:100%;font:inherit;font-size:1.05rem;padding:0 16px;height:58px;border:0;border-radius:4px;background:var(--white);box-shadow:inset 0 0 0 1.5px var(--line-strong);transition:box-shadow .2s;color:var(--ink);-webkit-appearance:none;appearance:none}
.field select{background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='%230a0b0d' stroke-width='2'%3E%3Cpath d='m6 9 6 6 6-6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 16px center;background-size:16px;padding-right:44px}
.field textarea{height:auto;min-height:150px;padding:16px;resize:vertical;line-height:1.5}
.field input:focus,.field select:focus,.field textarea:focus{outline:none;box-shadow:inset 0 0 0 2px var(--blue)}
.field .err{display:none;color:var(--red);font-size:.88rem;font-weight:500;margin-top:8px}
.field.error input,.field.error select,.field.error textarea{box-shadow:inset 0 0 0 2px var(--red);background:#fff6f7}
.field.error .err{display:block}
.form .btn{justify-self:start}
.form-done{display:none;padding:32px 0;border-top:2px solid var(--blue)}
.form-done h3{margin-bottom:12px}
.contact-list{border-top:1px solid var(--line-strong)}
.contact-list>div{padding:22px 0;border-bottom:1px solid var(--line-strong)}
.contact-list span{display:block;color:var(--mute);font-size:.9rem;margin-bottom:6px}
.contact-list b,.contact-list a{font-family:var(--display);font-weight:650;font-size:1.35rem;letter-spacing:-.025em}
.contact-list a:hover{color:var(--blue)}

/* blog */
.posts{border-top:1px solid var(--line-strong)}
.post{display:grid;grid-template-columns:150px minmax(0,1fr) 140px 56px;gap:32px;align-items:center;padding:clamp(24px,3vw,40px) 0;border-bottom:1px solid var(--line-strong);transition:padding .5s var(--ease)}
.post:hover{padding-left:16px}
.post time,.post .cat{font-size:.9rem;color:var(--mute)}
.post h3{font-family:var(--display);font-weight:700;font-size:clamp(1.35rem,2.4vw,2.2rem);letter-spacing:-.035em;line-height:1.04}
.post p{margin:10px 0 0;color:var(--mute);font-size:.98rem;max-width:62ch}
.post .go{width:56px;height:56px;border-radius:50%;box-shadow:inset 0 0 0 1.5px var(--ink);display:grid;place-items:center;transition:transform .5s var(--ease),background .3s,color .3s}
.post .go svg{width:20px;height:20px}
.post:hover .go{background:var(--ink);color:#fff;transform:rotate(-45deg)}
.post:hover h3{color:var(--blue)}

.article{display:grid;grid-template-columns:minmax(0,1fr) 300px;gap:clamp(40px,7vw,120px);align-items:start}
.prose{max-width:70ch;font-size:1.12rem;line-height:1.7;color:var(--ink-2)}
.prose>p:first-child{font-size:clamp(1.3rem,1.9vw,1.6rem);line-height:1.42;color:var(--ink);letter-spacing:-.01em}
.prose h2{font-family:var(--display);font-weight:700;font-size:clamp(1.7rem,3vw,2.5rem);letter-spacing:-.04em;line-height:1.02;color:var(--ink);margin:2.2em 0 .6em}
.prose h3{font-family:var(--display);font-weight:650;font-size:1.4rem;letter-spacing:-.025em;color:var(--ink);margin:1.8em 0 .5em}
.prose ul,.prose ol{padding-left:1.2em;margin:0 0 1.2em}
.prose li{margin-bottom:.5em;padding-left:.2em}
.prose li::marker{color:var(--blue);font-weight:600}
.prose strong{color:var(--ink);font-weight:600}
.prose a{color:var(--blue);text-decoration:underline;text-underline-offset:3px;text-decoration-thickness:1.5px}
.prose table{width:100%;border-collapse:collapse;margin:1.6em 0;font-size:.95rem;display:block;overflow-x:auto}
.prose th,.prose td{padding:12px 14px 12px 0;text-align:left;border-bottom:1px solid var(--line-strong);vertical-align:top}
.prose th{font-weight:600;color:var(--ink);border-bottom-width:2px}
.prose code{font-family:var(--mono);font-size:.86em;background:var(--paper-2);padding:2px 6px;border-radius:3px}
.prose .callout{margin:2em 0;padding:26px 0 26px 28px;border-left:3px solid var(--blue);font-size:1.08rem;color:var(--ink)}
.prose .callout strong{color:var(--blue)}
.aside{position:sticky;top:110px;display:grid;gap:40px;font-size:.95rem}
.aside h4{font-family:var(--mono);font-size:.74rem;text-transform:uppercase;letter-spacing:.07em;color:var(--mute);margin-bottom:14px;font-weight:500}
.toc{border-top:1px solid var(--line-strong)}
.toc a{display:block;padding:11px 0;border-bottom:1px solid var(--line);line-height:1.35;transition:color .2s,padding .3s var(--ease)}
.toc a:hover,.toc a.on{color:var(--blue);padding-left:8px}
.aside-cta{background:var(--blue);color:#fff;padding:28px;border-radius:6px}
.aside-cta p{font-family:var(--display);font-weight:650;font-size:1.35rem;line-height:1.12;letter-spacing:-.025em;margin-bottom:22px}
.aside-cta .btn{width:100%;justify-content:space-between}
.aside .links a{display:block;padding:11px 0;border-bottom:1px solid var(--line);line-height:1.35}
.aside .links a:hover{color:var(--blue)}
.byline{display:flex;gap:24px;flex-wrap:wrap;margin-top:24px;color:var(--mute);font-size:.95rem}

/* areas */
.areas{font-family:var(--display);font-weight:600;font-size:clamp(1.4rem,2.6vw,2.3rem);line-height:1.3;letter-spacing:-.03em;color:var(--mute)}
.areas span{color:var(--ink);transition:color .2s}
.areas span:hover{color:var(--blue)}
.areas i{font-style:normal;margin:0 .35em;color:var(--line-strong)}
.lnks{display:flex;flex-wrap:wrap;gap:10px 28px;font-weight:600}
.lnks a{border-bottom:1.5px solid var(--ink);padding-bottom:2px}
.lnks a:hover{color:var(--blue);border-color:var(--blue)}

/* 404 */
.nf{min-height:100vh;display:flex;align-items:center;padding:var(--hdr) 0 40px}

/* ---------- Responsive ---------- */
@media (max-width:1180px){
  .hdr-tel{display:none}
  .nav>li>a{padding:10px 10px;font-size:.92rem}
  .ftr-top{grid-template-columns:repeat(4,1fr)}
  .ftr-top>div:first-child{grid-column:1/-1;margin-bottom:16px}
}
@media (max-width:980px){
  .nav,.hdr-cta .btn{display:none}
  .burger{display:block}
  .serp{grid-template-columns:1fr}
  .serp-side{border-left:0;border-top:1px solid var(--line);display:grid;grid-template-columns:auto 1fr;gap:0 24px;align-items:end}
  .serp-side .side-chart{grid-column:1/-1;padding-top:16px}
  .serp-side .side-rows{display:none}
  .head,.split,.split.even,.faqwrap,.gtee,.cs-body,.article,.climb-grid,.calc{grid-template-columns:1fr}
  .split .stick,.faqwrap .stick,.aside{position:static}
  .plans{grid-template-columns:1fr}
  .plan+.plan{border-left:0;border-top:1px solid var(--line-strong)}
  .plan.feat{margin:0 calc(var(--gut) * -1);padding-left:var(--gut);padding-right:var(--gut)}
  .case-row{grid-template-columns:minmax(0,1fr) auto;gap:16px 24px}
  .case-row svg{display:none}
  .case-row .go{display:none}
  .post{grid-template-columns:1fr auto;gap:10px 24px}
  .post time{grid-column:1/-1}
  .post .cat{display:none}
  .stage-row{grid-template-columns:1fr}
  .timeline{grid-template-columns:1fr 1fr;row-gap:32px}
  .climb-num{font-size:clamp(8rem,42vw,18rem)}
  .phases{min-height:300px}
  .calc-in{padding-right:0}
  .calc-out{margin:0 calc(var(--gut) * -1)}
  .hero-row,.phero-row,.cs-top{grid-template-columns:1fr}
  .hero-note{text-align:left}
}
@media (max-width:720px){
  body{font-size:16px}
  .proof,.figs{grid-template-columns:1fr 1fr}
  .proof>div:nth-child(3),.figs>div:nth-child(3){padding-left:0;border-left:0}
  .proof>div:nth-child(n+3),.figs>div:nth-child(n+3){border-top:1px solid rgba(255,255,255,.28);margin-top:20px}
  .figs>div:nth-child(n+3){border-top-color:var(--line-strong)}
  .svc a{grid-template-columns:1fr auto;gap:12px 20px}
  .svc p{grid-column:1/-1;grid-row:2}
  .svc .go{width:44px;height:44px;grid-row:1;grid-column:2}
  .rows>div,.rows>li{grid-template-columns:1fr;gap:10px}
  .terms li{grid-template-columns:1fr;gap:6px}
  .list2{columns:1}
  .form .two{grid-template-columns:1fr}
  .cta-form{flex-direction:column;box-shadow:none;background:none;gap:10px}
  .cta-form input{box-shadow:inset 0 0 0 1.5px var(--ink);background:var(--white);border-radius:4px}
  .cta-form .btn{border-radius:4px;justify-content:space-between}
  .ftr-top{grid-template-columns:1fr 1fr}
  .timeline{grid-template-columns:1fr}
  .cs-kpis{flex-wrap:wrap;gap:24px 32px}
  .results{height:calc(6 * 104px)}
  .res{height:104px}
  .res .t{font-size:1rem}
  .res .pos{top:10px}
  .res .u{padding-right:64px}
  .res .t{white-space:normal;display:-webkit-box;-webkit-line-clamp:2;-webkit-box-orient:vertical}
  .res .s{display:none}
  .serp{min-height:0}
  .stage::before{top:80px}
  .btns .btn{flex:1 1 100%;justify-content:space-between}
  .plan .btn{width:100%}
  .quote .who{flex-direction:column;align-items:flex-start}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{transition-duration:.01ms!important;animation-duration:.01ms!important}
  .ln>span,.fade,.reveal{transform:none!important;opacity:1!important}
  .climb{height:auto}.climb-pin{position:relative;height:auto;padding:100px 0}
  .phase{position:relative;opacity:1;transform:none;margin-bottom:48px}
  .phases{min-height:0}
}
.split.c{grid-template-columns:minmax(0,1.3fr) minmax(0,.7fr)}
@media (max-width:980px){.split.c{grid-template-columns:1fr}}
.wrap>.prose{margin:0}

/* contact form: spam trap and send error */
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.form-fail { color: #b3261e; font-weight: 600; margin: 0 0 16px; }
.form-fail a { color: inherit; }